200 years later since 1810 that Jean-Pierre and Jean-Frédéric Peugeot turned their father’s cereal mill into a steel foundry and took the Peugeot family into the industrial era, a new chapter in the Peugeot story about to open with a further evolution of the brand; a new styling direction, a new corporate Lion badge and a new signature – Peugeot MOTION & EMOTION.
Through the Peugeot SR1 Concept, the Marque reveals the stylistic design trends for its future models. The concept car embodies the new world of Peugeot, reflected by the new Lion badge which adorns its body.
Dynamic, balanced, sensual, with an exclusive high-tech interior, this “dream car” explores and reinterprets the theme of the “Grand Touring Car”.
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