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General Motors is trying to squeeze every ounce of publicity out its association with the makers of the third Transformers movie, called Dark of the Moon, which opens exclusively in 3D Tuesday and worldwide Wednesday.
Aside from having an army of cars featured in the film, the Detroit automaker is also launching yet another limited edition Camaro model based on the Autobot “Bumblebee” character. The 2012 Camaro Transformers Special Edition will be offered as a $3,000 package on 2LT and 2SS Camaro Coupes with Rally Yellow paint. Along with the content provided in the RS package, the Transformers edition adds bespoke black rally stripes that cover the hood, roof, decklid and the unique rear spoiler.
VW may have made some headlines with the 2012 Beetle’s appearance on Britney Spears’ latest music video, but when it comes to product placement, the Germans are no match to General Motors. The General’s say (or is that pay?) is so strong in the movie industry that the Detroit company was able to convince the makers of the Transformers franchise to have a 2011 Chevy Camaro play the role of Bumblebee instead of the original VW Beetle.
And by “King of Overkill” we mean, of course, the….how should we put this delicately… excessively ornamented Porsche Cayenne SUV photographed outside a dollar store in Ontario, Canada, last week by Carscoop reader Jonathan Fernando.
This blonde Swedish diva [aka a previous generation Volvo S40 finished in a yellow hue] was spotted all dressed up and ready to meet the king of her dreams at a parking lot in Toronto, Canada, by another one of our readers, James Dong.